About Carter Myers Automotive (CMA)

Carter Myers Automotive (CMA) is a fourth generation, family-owned business proudly serving Virginians since 1924. Our company originated in 1902 as Stockdell-Myers Hardware Store located in downtown Petersburg, Virginia. The hardware store was liquidated and reincorporated in 1924 as Petersburg Motor Company, Inc. by H. Carter Myers. During the Great Depression and World War II, H. Carter Myers, Jr. and his aunt, Elizabeth Myers, kept the family business going. 

H. Carter Myers III, grandson of the founder, joined the company after graduating from the University of Virginia’s McIntire School of Commerce in 1965. He was elected President in 1974 and is now our Executive Chairman. He has been very active in the automotive industry, serving as Virginia Automotive Dealers Association (VADA) President in 1995 and as Chair of the National Automobile Dealers Association (NADA) in 2002.

In 2003 the fourth generation, Liza Myers Borches, joined the CMA team. She graduated from the University of Virginia McIntire School of Commerce in 1997 and worked with American Honda for almost seven years before joining CMA. On January 1, 2008, Liza became Vice President, Dealership Operations for CMA. In 2009 she became the first 4th generation dealer to be on the board of the VADA. Liza is now President and Chief Executive Officer of Carter Myers Automotive.

We now have 11 dealerships serving Central Virginia. In the Richmond area we have Colonial Honda, Colonial Kia, Heritage Chevrolet, and Gateway Hyundai. In Charlottesville we operate Colonial Auto Center, Colonial Nissan and Volvo of Charlottesville. In Staunton we have Valley Honda, Valley Nissan, Valley Subaru and Valley Volkswagen.

After more than 90 years in the automotive industry, our family's traditional values of integrity, respect and customer service are still the hallmarks by which we do business. Our eight dealerships, twelve franchises, and 450 employee-owners are committed to customer satisfaction. With a variety of products, a huge selection and financing that fits, we are here to meet your needs.


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